An aide to the presidential candidate of the Nigeria Democratic Congress (NDC), Peter Obi, has appealed to the party’s leadership to urgently resolve uncertainty surrounding its official logo, warning that the issue could undermine preparations for the 2027 general elections.
Esther Umoh, who serves as Obi’s campaign photographer, made the appeal in a statement addressed to the NDC Director of New Media and Strategic Communications, Theo Abu Agada.
According to Umoh, the lingering uncertainty over the party’s approved logo has left candidates, supporters and campaign teams unsure which emblem should be used on campaign materials, despite the elections being only a few months away.
She stressed that the situation risks creating unnecessary confusion and could weaken the party’s unity, public identity and overall election readiness.
“You have repeatedly stated that the party’s supreme leader (Dickson) is an experienced politician. I therefore believe he fully understands the electoral and political implications of allowing this uncertainty to persist,” Umoh said.
She called on the party leadership to immediately issue an official directive to all state chapters and relevant stakeholders, clearly identifying the logo approved by the Independent National Electoral Commission (INEC) and providing uniform guidelines for its use nationwide.
Umoh argued that consistency in the party’s branding is essential as campaigns gather momentum, adding that conflicting messages at this stage could negatively affect the party’s chances at the polls.
“At this critical stage, the party cannot afford avoidable confusion or mixed messaging. We are working toward victory, and every decision, including clarity around the party’s identity and campaign materials, must reflect that commitment,” she stated.
She further expressed concern over the delay in settling the matter, saying she hoped it was not an indication that the party was unprepared for the forthcoming elections.
“I sincerely hope the delay is not a sign that the party is unprepared or intentionally trying to sabotage our chances at winning. The NDC must act decisively to protect and strengthen its chances at the polls,” Umoh added.
The NDC is yet to issue an official response to Umoh’s concerns regarding the party’s logo at the time of filing this report.
