The World Health Organisation (WHO) has urged governments worldwide to sharply increase taxes on sugary drinks and alcohol, warning that their low prices and wide availability are quietly fuelling major public health crises.
In a new appeal, the global health body said easy access to sugar-laden beverages and alcoholic drinks is contributing to rising cases of obesity, diabetes, cancer, injuries and other preventable illnesses, while placing growing strain on already overburdened health systems.
WHO Director-General, Dr Tedros Ghebreyesus, said higher taxes on these products have proven to be an effective public health tool. “Health taxes have been shown to reduce consumption of harmful products, while also generating revenue that governments can reinvest in health, education and social protection,” he said.
The organisation disclosed that 116 countries currently impose taxes on sugary drinks. However, it noted that many high-sugar products remain largely untaxed, including 100 per cent fruit juices, sweetened milk-based drinks, and ready-to-drink coffees and teas.
On alcohol, WHO reported that 167 countries tax beer, wine and spirits, but warned that alcohol has become increasingly affordable in many regions. According to the agency, tax rates in several countries have failed to keep pace with inflation and rising incomes since 2022, weakening their impact on consumption.
WHO highlighted the health risks associated with regular intake of sugary drinks, linking them to obesity, Type 2 diabetes, cardiovascular disease, dental problems and osteoporosis. Alcohol consumption was described as a major risk factor for mental health disorders, maternal and child health complications, infectious and non-communicable diseases, as well as increased rates of accidents and injuries.
To support its recommendations, WHO pointed to the United Kingdom’s sugar tax introduced in 2018. The policy, it said, has led to reduced sugar consumption, generated £338 million in revenue in 2024 alone, and contributed to lower obesity rates among young girls, particularly in economically disadvantaged communities.
The organisation is now calling on governments to raise and redesign taxes on tobacco, alcohol and sugary drinks as part of a comprehensive strategy to improve public health, reduce avoidable deaths and secure sustainable funding for health-related programmes.


















